
Clown Museum - Villa Grock, Imperia
Fourteen interactive environments in the historic residence of Grock, the King of Clowns, where multimedia mirrors and digital installations weave biography, theater and circus imagination.
The challenge
The context and the need
Villa Grock, built 1924-1930 in an eclectic style, needed to become a museum without losing its visionary character.
The solution
What we built
We designed digital installations integrating with historic environments, including multimedia mirrors for clown dress-up and makeup experiences.
The impact
Technology in the service of wonder
Fourteen interactive environments
Each room tells an aspect of Grock's life with specific installations.
Multimedia mirrors
Visitors dress up and apply clown makeup through motion sensors and interactive mirrors.
Architectural integration
Every installation respects the villa's eclectic style without altering historic spaces.
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